Inochi - Every day beside you

Launched in 2018 with the philosophy of bringing Japanese-inspired elegance and quality to Vietnamese consumers, Inochi is a premium houseware brand, offering refined, practical, and safe houseware at a reasonable price.

With a large collection of products (made from various materials from plastic, porcelain, to glass…) ranging from storage, cleaning, bathroom amenities, kitchenware, and tableware to baby items, Inochi strives to meet all the needs and bring inspiration to consumers’ daily.


Product Range

Inochi currently owns over 600 stock keeping units, accompanied by an outstanding new product development rate of hundreds per year.

Distribution Network

General Trade

Appearing in 59/63 provinces and cities with a system of large distributors and agents across the country.

Modern Trade

Presenting in all leading supermarkets in Vietnam such as Winmart, Big C, Bach Hoa Xanh, Aeon,…

Showroom & Online

Owning 10 genuine showrooms and booths on major e-commerce platforms such as Shopee, Lazada, TikTokShop, Tiki…

International Trade

Exporting Inochi products to many countries in Asia, Europe, Australia…

B2B Promotional Gifts

Producing corporate gifts for many large domestic partners such as TH TrueMilk, Nestle, Vinamilk…

Every day beside you

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